Crocmedia will bring regional Australians unprecedented and tailored coverage of Australian Football League matches in 2010 and 2011.
The deal is a revolutionary move for radio sports broadcasts in Australia.
Under a deal struck with the game’s governing body, the AFL, Crocmedia will deliver more than 100 matches each season and allow greater access to the game than ever before into the key regional market, across Australia.
The AFL is Australia’s most popular sport and the most sought–after broadcast product in the country.
Already more than 20 stations across country Victoria, Tasmania, NSW and Canberra have signed on to receive the tailored commentary, the first initiative of its kind.
Powerful regional radio groups, the ACE Radio Network and Grant Broadcasters, have both backed Crocmedia’s innovation.
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For more information contact Nicole Costello on +61 3 8825 6611 or via nicole@crocmedia.com
Crocmedia is a proud supporter of the Save Darfur Coalition.
In collaboration with Los Angeles candle company, Yvonne White Collection, the global coalition fighting to end human rights abuses and genocide in the African nation, has created limited edition candles for sale with proceeds going to toward the cause.
Crocmedia will promote this initiative throughout America this holiday season.
For more information please contact erin.shaffer@crocmedia.com or visit www.connectiondarfur.org.
Stars from E! Entertainment and Sony Pictures Entertainment Networks–Asia glammed it up at Singapore restaurant The Prime Society’s Hollywood–styled party last month.
Celebrities including Allan Wu, Mohini Sule, Oli Pettigrew and Linda Black walked the red capret.
The glitzy event saw local TV host Jaymee Ong present five ‘Best Dressed’ Awards to the ladies, with the ‘Most Kissable Man’ Awards going to five gorgeous hand–picked men.
For more information on The Prime Society, please visit www.thesociety.com.sg or contact Marina Mathews at marina@crocmedia.com.
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When big showbiz stories break, often it is Crocmedia doing the behind–the–scenes work to deliver readers across the globe the inside scoop. |
Crocmedia Australia PR client, Stikki, has announced a national distribution deal with Officeworks for their innovative Carbon Neutral Paper Stikki Notes.
Carbon Neutral Paper Stikki Notes offer a greener alternative to regular post–it notes, as they are made from 100% ENVI carbon neutral paper – the only paper certified by the Australian Government’s Department of Climate Change. The distribution agreement will see the Australian–made product available in Officeworks stores all over the country starting in November.
For more information on Stikki contact katriona@crocmedia.com or visit stikki.com.au.
Singapore client, Skin Inc–Skin Supplement Bar celebrates its second birthday with two notches on the honour roll from Harper’s BAZAAR Singapore’s prestigious Beauty Awards held annually.
Their in–house concoction of serums was voted the ‘Best Anti–Ageing Investment’ alongside the ever–popular 5–in–1 Nano Hydrating Gel winning the ‘Best Non–Greasy Hydrator.’
For more information on Skin Inc, please visit www.skininc.biz or contact Marina Mathews at marina@crocmedia.com.
Crocmedia client, Australian Made, Australian Grown (AMAG), has a new monthly newsletter for Aussie exporters.
The newsletter contains information about initiatives and opportunities offered by the iconic country–of–origin label as well as research findings and industry news.
If you’re interested in receiving the newsletter or would like information on AMAG’s U.S. activities, please contact brooke@crocmedia.com.
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New Crocmedia Australia PR client, Black Betty, has just released a debut range of edgy t–shirts inspired by the turbulent history of the infamous Chelsea Hotel in New York. |
Crocmedia’s Off the Bench is again in the running for the prestigious Victorian Country Football Media awards.
Following another strong season in 2009, Off the Bench radio has been nominated in the category of Best Radio Football Show.
Off the Bench TV, meanwhile, is nominated for Best Television Football Coverage.
It is the second year in a row both programs have been nominated for the awards, which are held each year by the governing body of Australian Rules Football in Victoria.
Off the Bench TV screens weekly across Victoria on the WIN TV network and dominated ratings in 2009, attracting as much as a 65% audience share throughout the season. The program, hosted by Crocmedia CEO, Craig Hutchison, will hit the air for a third season in 2010.
After starting as a one–hour pre–recorded radio program syndicated on four stations in 2006, Off the Bench radio has developed into one of the most popular football related radio shows in Australia – now running four hours every Saturday morning across 26 stations throughout Australia during the football season.
Please contact Brad Klibansky at brad@crocmedia.com for more information.
Singapore client Boomarang Bistro & Bar has upped the style stakes by hosting its first ever Melbourne Cup Day event sponsored by international tastemakers Harper’s BAZAAR, TONI&GUY HAIRDRESSING and MAC Cosmetics.
Australia’s biggest horse racing event dubbed "the race that stops the nation" brought out frolicking fillies donning their finest racing attire. Prizes were awarded for ‘Best Hat,’ ‘Best Dressed’ and ‘Best Dressed Couple’ by local celebrities Anita Kapoor and Jaymee Ong. Other sponsors include international skincare brand Skin Inc. and handmade spa products, Lemongrass House.
For more information on Boomarang Bistro & Bar, please visit www.boomarang.com.sg or contact Marina Mathews at marina@crocmedia.com.
Crocmedia’s news, sales and public relations team collaborated to help bring Kooey Swimwear’s latest print campaign to life, through the pages of the much–read Women’s Health and Fitness Magazine this month.
Crocmedia works closely with Blitz publications to provide content through our Los Angeles news bureau and Melbourne sales division. The brand funded print opportunity was identified as a key branding opportunity by Kooey’s account management team in LA.
Kooey Swimwear partnered on a story about Australian supermodel Miranda Kerr for the magazine’s bumper December issue. The story included brand and logo integration.
Kooey Swimwear is an Australian company known for vibrant swimwear designs reflecting Australia’s unique colours and landscape.
If your company would like to know more about Crocmedia’s Brand Funded Print opportunities please contact Sally Callan in our Melbourne office on +61 3 88256653 or via sally@crocmedia.com.
Diana joined Crocmedia earlier this year after studying Biochemistry in Perth. Writing all those university reports, including her thesis, has proved invaluable training for her venture into the world of PR where she has been bitten by the communication/storytelling bug.
Three things you didn’t know about Diana are:
1. She is scared of heights.
2. She is currently training for the Standard Chartered Singapore Half-Marathon
in December.
3. She has a twin sister, Claire, who lives in Brisbane.
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