As 2009 comes to a close, I want to take this opportunity to wish you and your family a happy Festive Season and a safe and prosperous New Year.
It has been another fun and rewarding year for Crocmedia in Australia, Singapore & the United States. Our content production, PR divisions and news agency have experienced significant growth and continue to prosper. I would like to thank all our partners who have taken the journey with us this year. We thank you for your continued support.
As we move into our fourth year, we will continue to tell our clients’ stories across print, TV and radio, worldwide. New ventures for 2010 include broadcasting over 100 games of AFL football; expanding Crocmedia’s radio syndication with several new shows and reaching NSW and Queensland like never before; and ramping up even further breaking stories across the globe. Our PR expertise has spread into sport in Singapore, hotels and lifestyle in the USA and fashion in Melbourne.
Please enjoy all the Holiday Season has to offer and, as always, do not hesitate to contact me if I can be of assistance to you.
Regards,
Craig Hutchison
CEO
Crocmedia was recognised at the recent annual Victorian Country Football League awards, winning awards in two key categories.
Off The Bench TV, Crocmedia’s joint venture with WIN Television won the Best Television Coverage award. The show would not have been possible without our partners McDonald’s, TAC, and Home Hardware. Thanks must also go to Mick Taylor and the team at WIN Television.
Crocmedia also won in the Best Online category countryfootyscores.com. The Website is now one of the most viewed Australian football sites, receiving millions of visitors in 2009.
Special thanks to webmaster Glenn McMahon.
For information on countryfootyscores.com and Off The Bench contact Brad Klibansky at brad@crocmedia.com
Imagination Games, one of the world’s leading board game manufacturers, hope that its newest game will have players across the U.S. saying, “What the Quelf?” The U.S. PR client has launched a new Facebook application that encourages fans of the game to video themselves “obey the card with random acts of unpredictable silliness”. Join in the fun at www.Quelf.com
For more information on Quelf contact Brooke George at brooke@crocmedia.com
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After launching in Singapore a year ago, Singapore PR client Lemongrass House is expanding. Providing fresh handmade spa products for the stressed–out urbanite, Lemongrass House opens a second retail outlet in downtown Orchard Road on December 5, just in time for Christmas. |
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With Michael Jackson documentary This Is It conquering the box office, all eyes are on Aussie rocker Orianthi, who was rehearsing with the “King Of Pop” the night before his untimely death. Crocmedia spoke exclusively to Orianthi about how she is coping with the loss of her hero, her fabulous new album and her ongoing contact with the Jackson clan. |
Singapore PR client Skin Inc has announced its plan for global expansion in 2010 furthering their mission to empower women with the value of effective skincare. With Brunei, Vietnam, Taiwan and Indonesia on the cards, Skin Inc will establish a regional footprint by the first quarter of 2010. Hong Kong and China are slated to follow.
For more information go to www.skininc.jp or contact marina@crocmedia.com
Crocmedia Melbourne recently conducted the PR for the Eureka Tower Climb – a race up Melbourne’s tallest building – achieving excellent media results, including news reports on all major metropolitan news services and live crosses from Channel 7’s national breakfast program, Sunrise.
Crocmedia’s Andrew Lowther took on the challenge climbing the 1958 stairs. Andrew completed the climb in 15 minutes and 31 seconds, placing him 215th of the more than 1000 climbers.
The race raised more than $120,000 for charity.
For more information contact Chris Grant at chris@crocmedia.com
New Crocmedia Los Angeles client, H.Lorenzo has been synonymous with fashion retail in Los Angeles for over 20 years. Crocmedia now promotes their new ’green‘ – inspired boutique, H.Lorenzo North Robertson (H.L.N.R).
H.L.N.R’s eco–friendly concept and unique architecture is a nod to the creativity of the designers represented at the boutique, including fresh offerings from John Lawrence Sullivan, Kolor, and Miharayasuhiro for men, and Haider Ackermann and Toga for women.
H.L.N.R. is located in LA’s premier shopping district at 474 North Robertson Boulevard.
For more information on H.Lorenzo and H.L.N.R visit www.hlorenzo.com or contact bree@crocmedia.com
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Crocmedia Australia PR client, Australian Football League Players’ Association (AFLPA), hosted the annual Madden Medal awards on Friday, December 4. The prestigious awards recognise the talent, commitment and achievement of AFL footballers who retired at the end of season 2009. |
Australia’s premier natural satiety product Lupin8 is now available in the U.S. on CVS.com, one of the nation’s largest online pharmacies. The product, manufactured by Crocmedia client Australis Food Group, combines the health benefits of ingredients including lupin kernel flour to create weight–loss aid unlike anything available in America.
“Australis has had great success marketing Lupin8 to persons with diabetes and other weight-related problems in Australia where it is the largest selling natural satiety product suitable for diabetics,” says Australis CEO, Mr. Neil Page.
According to the Center of Disease Control, an estimated 32.7 percent of U.S. adults 20 years and older are overweight. With such high numbers of people affected by obesity there is huge potential Lupin8 to support the weight–loss programs of millions of Americans.
For more information contact erin.shaffer@crocmedia.com or visit www.lupin8.com
Crocmedia PR client Kooey, in partnership with Hotel Maya, recently participated in an exclusive backstage celebrity gifting lounge as part of the CBS Television show “Home for the Holidays”. Celebrities at the holiday special event included host Faith Hill, Jenna Elfman and Nia Vardalos.
Home At CBS for the Holidays has been covered in high profile media outlets including Extra, Access Hollywood, Entertainment Tonight, The Tonight Show, E!, The Today Show, New York Times, Los Angeles Times, USA Today, InStyle, US Weekly and more.
For further information contact Bree Jackson at bree@crocmedia.com
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