L–R: Trent Blackett, James Swanwick, Michael Ware, Cameron Daddo
CNN war correspondent Michael Ware has signed Crocmedia America to be his publicity firm and handle his international PR. The former Brisbane journalist and now American primetime CNN correspondent is considered the authoritive voice on Iraq by the Pentagon and the U.S. Department of State. Ware wowed guests with a speech at a joint Advance – Crocmedia event for LA–based expat Aussie businesses at Crocmedia’s Hollywood offices on Sunset Boulevard last Thursday night. Ware told of his harrowing experience of being kidnapped by Al Qaeda in Baghdad and surviving. He later appeared on HBO’s weekly chat show, Real Time with Bill Maher.
For further information click here
Crocmedia Australia’s flagship radio show Off the Bench is crossing codes. After successfully building a ratings winner in Australian Rules football with Off the Bench (OTB) radio and TV, OTB will beam into Australia’s northern states to talk Rugby League, one of Australia’s most popular football codes.
Building on our important partnership with Holden Australia, Off the Bench Rugby League will launch across regional NSW and Queensland next month.
Hosted by former Australian representative Ben Ikin alongside Mark Corvo, Paul Dyer and Michael Hancock, the show will bring the best of Rugby League to listeners around New South Wales, Queensland and the Australian Capital Territory.
For further information, contact Andrew Lowther andrew@crocmedia.com
Crocmedia and UK distributor Cotterill and Associates have brokered a deal which will see adventure travel program Places We Go aired around the world.
Places We Go was born from its co–founders – TV presenter/producer Jennifer Adams and cameraman/editor Daniel McPherson – and their love of travel.
Adams said: “I feel humbled that so many incredible people from all walks of life let us interview them and share their stories and culture around the world – from the back streets of India; to jumping into the freezing waters of Antarctica, to meeting the locals in Greenland.”
Destinations in series 1 include Africa, Ecuador (the Galapagos Islands and the Amazon Jungle) Antarctica, India, Jordan, High Arctic (Canada and Greenland) and Peru.
For further information or for viewing times visit www.placeswego.com.au
Whole Foods markets in the Pacific Northwest of America are promoting albacore tuna caught by Crocmedia US client, Western Fishboat Owners Association. Throughout the month of August shoppers in Portland and Seattle will be able to buy fresh, whole tuna and have them expertly filleted by a team of Whole Food’s cutters. Local celebrity chefs will also be on hand to dish out samples and cooking tips.
For more information about US–caught, sustainable tuna visit
www.PacificAlbacore.com
For further information contact Brooke George brooke@crocmedia.com
Matt Summerill has joined Crocmedia Melbourne in the role of Sales Manager, Jayne Pakinga has joined as Crocmedia’s Sales Coordinator and Sally Callan joins the team as Sales Account Manager.
Summerill is one of Australia’s most respected radio sales figures having previously worked at TRSN (The Radio Sales Network) in Sydney.
Pakinga previously worked at Roadshow Films and will provide support and coordination to the sales team.
Callan brings with her 12 years of sales experience in print media, TV and outdoor advertising. Her previous role was a five year stint at OK Magazine.
Matt Summerill can be contacted on 03 8825 6694 & matthew@crocmedia.com
Jayne Pakinga can be contacted on 03 8825 6600 & jayne@crocmedia.com
Sally Callan can be contacted on 03 8825 6600 & sally@crocmedia.com
Crocmedia Singapore’s office has been appointed to manage the publicity for skincare brand Skin Inc to assist in growth and expansion throughout Asia.
Skin Inc is the world’s first skin supplement bar where consultants help to select the right ’cocktail mixs‘ of skin serums for individual skin conditions using Japanese dermatologist–created products that contain no paraben, colour and fragrance.
www.skininc.jp
For further information contact Marina Mathews marina@crocmedia.com
You may have spoken to Crocmedia’s Finance Officer Laura Scott on the phone. Laura manages finances for Crocmedia’s offices in Singapore, USA and Australia. Three things about Laura you may not know are:
1. Before she moved to Australia from the UK in 2005 Laura took five months off work and travelled through the Middle East and Africa
2. She’s a secret Home & Away addict and loves her daily soap fix!
3. She’s a coffee snob and recently completed a barista course to perfect home–made coffee
You can have the opportunity to enjoy great success by performing well in media interviews but you may only have small window of opportunity to do so. Here are some top tips from the team at Crocmedia:
1. Be prepared. Find out as much as possible about the interview including who is doing the interview. Who is the audience? What type of interview is it? What types of questions will be asked? Prepare and rehearse key messages before going on camera or radio.
2. Be presentable. First impressions count so always try to look your best. Make sure you wear appropriate clothing, keep make up simple and never wear sunglasses.
3. Be precise. Speak in a clear, friendly and enthuastic tone. Use correct enunciation and language and avoid using “um” and “ah” or “like”. Try pausing for a moment instead. It will sound better.
4. Be punctual. Be on time, it makes a good impression. TV, radio and internet have very tight deadlines.
5. Be polite. Be courteous and remember good manners. Do not offend the interviewer or audience.
For more information about Crocmedia’s media training, contact Lisa Bond lisa@crocmedia.com
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